Though much maligned in recent years, the free exposure offered by Facebook still exists. The question for small and medium-sized businesses (SMB’s) is, at what cost?
Yes, “organic” is the reach achieved when unpaid-for-eyeballs see your posts, but the reality is if someone somewhere did something, there was a cost. If it was the owner of the business, the cost incurred might have only been the time taken away from other priorities but whatever the input, time is $$$
Your Part-time CMO measures the results of best-practice posting tactics to identify if organic reach can be cost-effective.
Following this comprehensive review, if warranted, our team will collaborate with your marketing personnel to create a social media posting schedule that ensures optimal organic performance.
Not all SMB’s (small to mid-sized businesses) can achieve meaningful organic engagement. If the results indicate that organic social media traffic is unlikely to provide an acceptable ROI, we will consider if paid social media should be in your marketing mix.
The Big Bold Simple Disclaimer:
*$299.00 per month, per platform if you sign up for at least three platform integrations as a package.
Example:
Facebook, Twitter, Instagram
**$250 Set up is for each integration but is waived with the purchase of the Core 3 package.
Below:
Slide the blue vertical bar over the example “no package” ala carte integration invoice to compare cost savings vs Core3 plan.
